Why Instagram hiding the likes is good?

As you can see in the official tweet above from the Instagram's Twitter handle. They recently announced a few changes which included the one where they decided to hide the total number of likes and video views for the users in selected countries. Personally, I love the step and let's see if it is actually implemented world-wide.

The Problem with the Likes

Before we begin discussing about how good this step is, let us first know the whole issue which caused this step. As you know, every social network keeps updating it's algorithm every now and then. These update frequencies are almost never known and what would be prioritised is also never known to the general populace.

In the recent years there's a huge rise in the number of 'influencers' on the social media platform. I call Instagram a 'feel good' platform. But the same 'feel good' has a different effect on everyone. With the rise in the so termed 'influencing' accounts and 'marketing' accounts, there is a rat race on uploading the content which gain the most number of likes and views for the videos. Everyone was so deeply involved in getting viral over the night. This race and serious problem was proven by artificially getting things like an egg viral.

People, especially young girls started comparing their likes with others and there was a race. When this wasn't turning up as per the expectations, resulted in depression and anxiety. The serious effect on mental health was quite evident and I don't think anyone can deny it.

Instagram is becoming fake-stagram.
So apart from many more issues after the acquisition by the social media giant like the privacy issues, this was expected to be dealt with sooner or later. To avoid solving the issue where people upload things on the platform where it just feels good or 'Insta-worthy' ( which means would get likes )
instead of things they'd really share. I feel this was a good step in that direction.

Solving the Problem

Now, Instagram had some really good ideas to solve this problem of people trying desperately to get viral overnight and upload content just for likes. There were rumors about Instagram hiding the following and follower number counts, but it somehow got resistance from the business sector of the platform as follower number is like a status which is quite important for many influential personalities. Hence that idea was seemingly dropped.

Next the step where the likes are only visible to the user who uploaded it and that too only on option is a really good step in my opinion. It will reduce the competition where people judge other user's contents on the basis of the likes they're getting. This should improve the diversity of the content uploaded the platform without the social pressure of getting as many likes as possible. People still can view their likes and this can be an important metric for businesses as the engagement rate ( number of likes to followers ratio) still can be seen.

Since there's no virtual pressure of uploading things which gets likes, I feel this can be a great chance for the normal users who often feel intimidated buy the influential accounts to upload whatever they like. Those desperate attempts of the faking it till making it level can reduce the adverse effects on the mental health.


I know the ones who want to compare will still compare and there's actually no solution for it. But for the general consensus this is a really great step in my opinion. To just cut of the competition between users to get more likes feels like the most idealistic way of solving the issue of mental health and fake-stagram.

But behind the scenes I feel even the company has some very sneaky benefits which it is hiding between the main propaganda. This step would be an additional step for the company to push more accounts to go business and try promoting posts with money. Since, there's no visual results for the general users it would cut off half of the copy-trend uploads  and most of the fake like-follower marketing base. It is indeed a really good step as it is much easier to just hide the number of likes and followers instead of going on a fake account hunt where there are millions of accounts.

Do comment and share your thoughts about it! I'd love to know what do you think. Also, I'd keep updating it quite often so do follow the Website to get all the updates by clicking here.

Also, a minor headsup.... Obsessed is free to read on Kindle Unlimited! Do check it out. I'd be glad to read your reviews!
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